The Chefs.

Two of us run this social media agency, and we bring in the hands a job needs. Khushi decides what a brand says. Payal takes a brand from plan to posted. Nobody here is handed a brief they had no part in writing.

Every brand on this site is named and every handle is printed. Open them. That is the whole argument.

Shoot days happen in person. Somebody from here stands on your floor and works around whichever batch or class is running.

Between the two of us the categories have not repeated yet. A women-only fitness brand on three branches. A concerts organiser. A meetup company. A ticketing app starting from scratch. A travel creator, where the brand is somebody’s actual face. Different rooms, same question every time: who is watching, and what will they scroll past.